Goal
Effectively set challenging, ambitious goals with measurable results. Track progress, create alignment, and encourage engagement around measurable goals. Increase efficiency and to get faster results for growth initiatives by implementing scrum.
OKR planning & SCRUM integration
Service
Focus the team on which problems to prioritize and solve
Finding new ways to solve problems and improve performance
Increase efficiency by only spending time and energy that cater to the company objectives, helping to prioritize the right tasks
Optimize how marketing activities are implemented by creating an iterative testing environment within the team.
Setting up the scrum process and applying it to marketing initiatives within the company workflow tool, including a ticket system of backlog, To do, Doing and Done with target KPIs and also measuring quantitative results.
Results
Increase in efficiency of how the team works and communicates and ultimately productivity.
Clear structure to work on reaching set goals as well as transparency as to where we stand in reference to these goals.
Better prioritization of tasks that contribute to achieving the goals.
Increase ownership within the team.
More agility and faster results with constant tests on smaller scale before spending more ressources.
Making progress and status updates very transparent and result oriented.